May 21, 2024  
2015-2016 University Catalog 
    
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2015-2016 University Catalog [ARCHIVED CATALOG]

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MKTG 430 - Sports Marketing (3)

Prerequisite: MKTG 351 . Develops understanding of sports marketing, its role in business and society. Develops understanding of different functional areas. Develops ability to apply theories and knowledge to solve problems faced by sports marketers.


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