Advertising Minor

Required Courses

• COMM 233 - Mass Communication in Modern Society (3)
• COMM 350 - Principles of Advertising (3)
• COMM 352 - Advertising Media (3)
• COMM 353 - Advertising Creative Strategy and Execution I (3)

•  

• COMM 451A - Capstone - Advertising/AAF Competition (3) or
• COMM 451B - Capstone - Advertising Campaigns (3)

Electives (6 units, approved by two advisers)

• COMM 380 - Interactive Media Design (3)
• COMM 407 - Communications Law (3)
• COMM 415T - Current Issues in Advertising (3)
• COMM 425 - History and Philosophy of American Mass Communication (3)
• COMM 450 - Advertising and Brand Communication Management (3)
• COMM 452 - Advanced Media Strategy and Tactics (3)
• COMM 453 - Advertising Creative Strategy and Execution II (3)
• COMM 455 - Internet Advertising and Promotional Communications (3)
• COMM 457 - Broadcast Advertising (3)
• COMM 480 - Persuasive Communications (3)

Additional Information

Students majoring in communications cannot minor in communications.

Total (21 units)