Apr 30, 2024  
2015-2016 University Catalog 
    
2015-2016 University Catalog [ARCHIVED CATALOG]

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COMM 474 - Capstone - ADV/PR/ETC Student Agency (3)


Prerequisites: PR majors: COMM 361 , COMM 362 , be a Junior; Advertising majors: COMM 350 , COMM 352 , COMM 353 . Analyze systems and strategies for planning public relations campaigns and solving/preventing problems. Individual, team case studies, in corporate development of proposals; actual use of tools in addition to role playing presentations to management. A “C” or better is required to pass this course. May be repeated once for credit.



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