Mar 23, 2023  
2021-2022 University Catalog 
2021-2022 University Catalog [ARCHIVED CATALOG]

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MKTG 545 - NonProfit and Societal Marketing (3)

Applying marketing techniques to social change and nonprofit organizational contexts. Apply marketing resources and tools to address the challenges inherent in such organizations. (MKTG 545 and AGNG 545 are the same course.)

Prerequisite: CBE graduate (not Economics or pre-MBA) standing.


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