May 18, 2024  
2016-2017 University Catalog 
    
2016-2017 University Catalog [ARCHIVED CATALOG]

Course Descriptions


Prefix and Course Index 

 

Communications

Courses are designated as COMM in the class schedule.

  
  • COMM 233 - Mass Communication in Modern Society (3)


    Internet, newspapers, magazines, film, radio and television; their significance as social instruments and economic entities in modern society.

    Prerequisite: completion of G.E. Category D.1.
  
  • COMM 300 - Visual Communication (3)


    Social and cultural analysis of the meaning, production and consumption of visual information in a modern media society. Still, moving, television, graphic design, cartoon and computer images will be analyzed in terms of technical, commercial and cultural considerations. Must earn a C or better to pass the course. One or more sections may be offered in any online format.

    Prerequisite: completion of G.E. Categories C.1 or C.2.
  
  • COMM 301 - Writing for Broadcasting and Film (3)


    Theory and principles of writing in the broadcast and film media. (2 hours discussion, 1 hour activity)

    Prerequisites: ENGL 101  with a “C” (2.0) or better; typing ability.
  
  • COMM 310 - Mass Media Ethics (3)


    Moral and professional conduct within various communications contexts. Examine cases involved with advertising, broadcast journalism, film, photojournalism, print journalism, public relations, television and the World Wide Web. One or more sections may be offered in any online format.

    Prerequisite: junior standing.
  
  • COMM 315 - Mass Media and Ethnic Groups (3)


    Analyzes the representations of various ethnic and racial groups in advertising, news, film and television. Designed to make students more critical consumers of the media.

  
  • COMM 317 - Digital Foundations (3)


    Convergence of the basic principles and practices of digital photography, digital imaging, graphic design and web page production for creative visual problem solving. One or more sections may be offered in any online format.

    Prerequisite: completion of G.E. Category C.1 or C.2.
  
  • COMM 319 - Visual Reporting (3)


    Image creation for publication in print and/or screen media. Convergence of the basic principles and practices of digital photography, digital imaging, graphic design and web page production for journalism-based visual problem solving.

    Prerequisite: COMM 317  .
  
  • COMM 321 - Studio Photography (3)


    Creative and effective use of images in print and/or screen publications within advertising, public relations, entertainment studies and other commercial, persuasive communication contexts.

    Prerequisites: COMM 317  .
  
  • COMM 331 - News Literacy (3)


    Provides a foundation in news literacy: using critical thinking skills to judge the reliability and credibility of information reports, whether via print, television, radio or Internet. Read and deconstruct a variety of news stories to determine their level of transparency and trustworthiness. One or more sections may be offered in any online format.

    Prerequisite: COMM 233  
  
  • COMM 332 - Editing and Design (3)


    Principles and practice of newspaper editing: copy improvement, headline writing, news photos and cutlines, wire services, typography, copy schedules and control, page design and layout, law and ethics. (2 hours lecture, 3 hours laboratory)

    Prerequisite: COMM 201  .
  
  • COMM 333 - Mass Media Effects (3)


    The role mass media communications play in all human activity with heavy emphasis on the effects of mass media on the political, social and economic fabric of America.

    Prerequisite: completion of G.E. Category D.1.
  
  • COMM 334 - Feature Article Writing (3)


    Nonfiction writing for newspapers and magazines; sources, methods and markets.

    Prerequisites: COMM 101  with a “C” (2.0) or better.
  
  • COMM 335 - Public Affairs Reporting (3)


    Reporting public interest news such as courts, education, finance, government, police and urban problems.

    Prerequisites: COMM 201  with a “C” (2.0) or better. COMM 407  recommended.
  
  • COMM 346 - Introduction to Entertainment and Tourism Studies (3)


    Structure and commercial functions of the entertainment and tourism industries. The central role of communication in industry technologies and professional practices. Career opportunities associated with these fields.

    Prerequisites: Junior standing.
  
  • COMM 350 - Principles of Advertising (3)


    Functions, strategies, ethics, technology and media relevant to the advertising industry, as well as concepts in international, intercultural and integrated marketing communication.

  
  • COMM 351 - Writing for the Advertising Industry (3)


    Develop written communications and critical thinking skills essential for success in all advertising related careers. Compose persuasive letters, reports, proposals and news releases. Grammar and language skills. Must earn a “C” (2.0) or better to continue taking advertising courses.

    Prerequisite: ENGL 101  
  
  • COMM 352 - Advertising Media (3)


    Plan, execute and control advertising media programs. Basic data and characteristics of the media. Buying and selling process, techniques and methods in media planning process. Audience measurement and media analysis.

    Prerequisites: COMM 350  and junior standing.
  
  • COMM 353 - Advertising Creative Strategy and Execution I (3)


    Writing copy and layout advertisements, based on study of sales appeals, attention factors and illustrations. (2 hours lecture, 2 hours activity)

    Prerequisites: ENGL 101 , COMM 350 , junior standing.
  
  • COMM 361 - Principles of Public Relations (3)


    Social, behavioral, psychological, ethical, economic and political foundations of public relations, and the theories of public relations as a communications discipline. One or more sections may be offered in any online format.

    Prerequisite: junior standing.
  
  • COMM 362 - Public Relations Writing I (3)


    Communications analysis, writing for business, industry and nonprofit organizations. Creating effective forms of public relations communication.

    Prerequisites: COMM 101 , COMM 361 , both with a “C” (2.0) or better; junior standing; typing ability.
  
  • COMM 371 - Radio News Production (3)


    Writing, producing, planning, taping, editing and evaluating radio news.

    Prerequisite:COMM 202  .
  
  • COMM 372 - TV News Production (3)


    Writing, production and evaluation of television news. Discussion of TV reporting techniques and problems. Cover events and produce TV news in lab. (2 hours lecture, 2 hours lab)

    Prerequisite: COMM 202 .
  
  • COMM 380 - Interactive Media Design (3)


    Underlying design concepts and production techniques for creating interactive multimedia presentations for educational lessons, commercial applications and online publications. (2 hours lecture, 2 hours laboratory)

    Prerequisite: COMM 317  .
  
  • COMM 407 - Communications Law (3)


    Anglo-American concept of freedom of speech and press; statutes and administrative regulations affecting freedom of information and publishing, advertising and telecommunication. Libel and slander, rights in news and advertising, contempt, copyright and invasion of privacy. One or more sections may be offered in any online format.

    Prerequisites: COMM 233  , junior standing.
  
  • COMM 409 - Advanced Visual Reporting (3)


    Advanced visual reporting. Extensive use of cameras for photographic reporting; evaluation and preparation of pictures for publication for both print and screen media. Field/laboratory experience in digital photography and processing.

    Prerequisite: COMM 319  .
  
  • COMM 410 - Principles of Communication Research (3)


    Research methods used to assess the effects of print, broadcast and film communications on audience attitudes, opinions, knowledge and behavior. Research design and data analysis in communications research. One or more sections may be offered in any online format.

    Prerequisites: junior standing, COMM 233 .
  
  • COMM 415T - Current Issues in Advertising (3)


    Variety of current advertising topics in all fields of communications. Professional problems, global issues, critical analysis and special skills are presented to supplement the curriculum and enhance the understanding of, and appreciation for, advertising concepts.

    Prerequisites: COMM 233 , COMM 350  or COMM 361 ; permission of instructor.
  
  • COMM 421 - Advanced Studio Photography (3)


    Prepare an advanced portfolio of images for print and/or screen publications that demonstrates ability to produce professional quality illustrative assignments within advertising, public relations, entertainment studies and other commercial, persuasive communication contexts.

    Prerequisites: COMM 321  
  
  • COMM 422 - Communications Technologies (3)


    Issues surrounding communications technologies. Recent developments in technology, impact of government, industry and economic factors, historical overview and implications for social change. Technological developments. Applications to all areas of mass communications.

    Prerequisite: COMM 233  .
  
  • COMM 425 - History and Philosophy of American Mass Communication (3)


    American mass communication; newspapers and periodicals through radio and television; ideological, political, social and economic aspects. Not available for graduate degree credit. One or more sections may be offered in any online format.

    Prerequisites: COMM 233  , junior standing.
  
  • COMM 426 - Global Media Systems (3)


    Major mass communication systems, both democratic and totalitarian, and the means by which news and propaganda are conveyed internationally.

    Prerequisites: COMM 233  and junior standing.
  
  • COMM 428 - Communications and Social Change (3)


    How innovations, ideas, products and practices perceived as new are communicated to members of a social system. The roles of adopters, opinion leaders, change agents and communications in the diffusion of innovations and consequent changes in social systems.

    Prerequisites: COMM 233 , junior standing.
  
  • COMM 430 - Newspaper Management (3)


    Organization, operation and administration of a newspaper’s departmental activities: advertising, business, circulation, mechanical, news-editorial and promotion. (3 hours lecture, field trips, detailed study of one selected newspaper department)

    Prerequisite: consent of instructor and junior standing.
  
  • COMM 433 - Working in the Magazine Industry (3)


    Overview of the inner working of the magazine industry. How the magazine industry functions and what is involved in the creation and production of magazines.

    Prerequisite: COMM 233 
  
  • COMM 434 - Magazine Editing and Production (3)


    Students produce Tusk, the magazine of Cal State Fullerton, and learn about the dynamics of magazine production and the magazine industry. Students will work together in a professional setting to produce a high quality magazine.

    Prerequisite: COMM 201 
  
  • COMM 435 - Opinion Writing (3)


    Techniques of editorial writing and opinion writing, including personal essays, for print, broadcast and Internet. The role of punditry in television news and on TV and radio talks shows, and how this might affect public perceptions of the media.

    Prerequisites: COMM 101  with a “C” (2.0) or better, upper-division writing course, junior standing.
  
  • COMM 436 - Reporting on the Entertainment Industry (3)


    Developing expertise in reporting and writing on the entertainment industry. Understanding the economics, business models, legal aspects and culture of the industry. May be repeated once for credit.

    Prerequisite: COMM 101 .
  
  • COMM 437 - Advanced Magazine Writing (3)


    Practical experience in reporting and writing long, in-depth feature articles for professional magazines. Challenges of researching and writing for specialized audiences and the business of freelancing. Techniques for improving clarity, brevity, cohesion and emphasis.

    Prerequisite: COMM 334  .
  
  • COMM 438T - Specialized Reporting (3)


    Varied topic course designed to teach advanced reporting and writing skills in specialized areas. Combines an awareness of techniques and resources with an abundance of writing models and field experiences. May be repeated once for credit with different topic.

    Prerequisite: COMM 201  or COMM 202  
  
  • COMM 439 - Literary Journalism (3)


    Literary journalism in theory and in practice. The works of literary journalism, the elements of the genre and its historical development. Produce two major writing projects during the semester.

    Prerequisite: COMM 334 .
  
  • COMM 444 - Capstone - Visual Communications (3)


    Synthesize skills in interactive media design, studio photography and visual reporting. Work individually and collaboratively to produce a visual culture research paper, an individual skills-based project and a collaborative visual research project.

    Prerequisites: COMM 319 , COMM 321 , or COMM 380 ; senior status.
  
  • COMM 446 - Entertainment and Society (3)


    Role of entertainment and tourism in modern society. Uses theoretical and historical approaches to explore how factors such as culture, technology, economics and politics intersect with the entertainment we create and consume. One or more sections may be offered in any online format.

    Prerequisites: COMM 346 COMM 350 , COMM 361  or MGMT 365 
  
  • COMM 447 - Tourism and Travel (3)


    Concepts, tools and techniques necessary for understanding the tourism and travel industry and its promotional communications. Trends and issues of tourism and travel and the unique problems and opportunities of this field. One or more sections may be offered in any online format.

    Prerequisites: COMM 346 , COMM 350 , COMM 361 , MGMT 339 MKTG 351  orTHTR 300  
  
  • COMM 448T - Entertainment Industry Studies (3)


    Variable topics course that focuses on specific entertainment industries, issues, organizations, trends and/or functions. May be repeated once for credit with different topic.

    Prerequisites: COMM 233  or COMM 346 
  
  • COMM 449 - Capstone - Entertainment and Tourism Studies (3)


    Prepares for careers in the entertainment industry by combining theory with applied principles and analytical skills in examining and developing case studies. Students plan and execute their own campaigns and projects. (COMM 449 and THTR 449 are the same course.)

    Prerequisite: COMM 346  
  
  • COMM 450 - Advertising and Brand Communication Management (3)


    Theory and techniques for planning, directing and evaluating advertising and brand communication programs, with emphasis on media-message strategies. Managerial approach with case studies to the solution of brand communications problems.

    Prerequisites: COMM 350 , COMM 352 , COMM 353  
  
  • COMM 451A - Capstone - Advertising/AAF Competition (3)


    Advertising campaigns, including applied research, writing and utilization of print and electronic mass media. Design of complete campaigns from idea to prediction readiness. A C or better is required to pass this course.

    Prerequisites: COMM 350 ,  COMM 352 , COMM 353 .
  
  • COMM 451B - Capstone - Advertising Campaigns (3)


    Advertising campaigns, including applied research, writing and utilization of print and electronic mass media. Design of complete campaigns from idea to prediction readiness. A C or better is required to pass this course.

    Prerequisites: COMM 350 ,  COMM 352 , COMM 353 .
  
  • COMM 452 - Advanced Media Strategy and Tactics (3)


    Further education in advertising media. Integrates theories from related disciplines, such as communications, marketing and psychology to illustrate better ways to use media as a competitive tool in business.

    Prerequisite: COMM 350 COMM 352 .
  
  • COMM 453 - Advertising Creative Strategy and Execution II (3)


    Advertising projects involving application and execution of creative advertising strategies for mass media, including theory and practice of writing copy, and preparing comprehensive layouts and completed scripts. Group discussions, labs and individual conferences.

    Prerequisites: COMM 353 COMM 317  or COMM 358.
  
  • COMM 454 - Advertising Media Sales (3)


    Preparation for careers in advertising media sales, including radio, television, newspaper, magazine, new media and the Internet. Personal sales techniques and media sales strategies are presented for each medium.

    Prerequisites: COMM 350 , COMM 353 ; or COMM 352  and either COMM 217 or COMM 358; or MKTG 351  ; and any 300-level graphics, layout or design course.
  
  • COMM 455 - Internet Advertising and Promotional Communications (3)


    Internet advertising and marketing issues and ideas. Evaluate, develop and execute Internet-based advertising and promotional campaigns.

    Prerequisites: COMM 350 , COMM 352 , COMM 353 .
  
  • COMM 456 - Advertising Account Planning (3)


    Apply principles of research, consumer behavior and creative concept development to advertising and brand communication campaigns. Field study and case application facilitate the process of the planner’s consumer advocacy function.

    Prerequisites: COMM 353  .
  
  • COMM 457 - Broadcast Advertising (3)


    Theoretical and practical exposure to the field of broadcast advertising from an agency perspective, including positioning, creative brief writing, strategy, script development and analysis, storyboarding and pitching.

    Prerequisites:COMM 350 , COMM 353 , junior standing.
  
  • COMM 462 - Public Relations Writing II (3)


    Further refines writing skills related to advanced public relations tactics, including the use of social media.

    Prerequisite: COMM 362  with a “C” (2.0) or better.
  
  • COMM 464 - Capstone - Public Relations Management (3)


    Analyze systems and strategies for planning public relations campaigns and solving/preventing problems. Individual, team case studies, in corporate development of proposals; actual use of tools in addition to role playing presentations to management. A C or better is required to pass this course.

    Prerequisites: COMM 361 ,  COMM 362  and junior standing.
  
  • COMM 465 - Entertainment Public Relations (3)


    Public relations strategies and tactics as they are used in the entertainment industry, including media relations, talent relations, special events, high visibility techniques, presentation, and dealing with adverse situations.

    Prerequisites: COMM 361  or COMM 346  /THTR 346  
  
  • COMM 466T - Current Topics in Public Relations (3)


    Examines advanced public relations concepts and skills in specialized areas. Health public relations campaigns; public relations in U.S. higher education. May be repeated once for extra elective units only.

    Prerequisite: COMM 346 COMM 350  orCOMM 361 .
  
  • COMM 467 - Public Relations Agency Seminar (3)


    Psychology and functions of client counseling, proposal writing, new business development, agency management, servicing clients, evaluation of methods, reporting results, and legal and ethical concerns.

    Prerequisites: COMM 101 , COMM 361 , junior standing.
  
  • COMM 468 - Corporate and Nonprofit Public Relations (3)


    Public relations strategies and tactics used in today’s increasingly sophisticated and maturing corporate and nonprofit marketplaces. Professional guest speakers and in-class simulations/exercises. Fund raising, corporate and social responsibility, media relations, and technology and ethical issues.

    Prerequisites: COMM 101 COMM 361 .
  
  • COMM 469 - Crisis Communications (3)


    Practical experience in preparing for and responding to crisis situations across a wide variety of contexts. Theory and practice of organizational issue management, crisis planning and crisis response. Current and future challenges of issue/crisis management.

    Prerequisites: COMM 233  or BUAD 201  and junior standing.
  
  • COMM 470 - International Public Relations (3)


    Complex global business and organizational relationship practices across countries and cultures. The challenges, practices and techniques needed to practice public relations on the international level.

    Prerequisite: COMM 361  
  
  • COMM 471 - Capstone - Daily Titan News (3)


    Class members constitute the editorial staff of the university newspaper and receive training in print, online and magazine-style journalism. Meets four hours per week for critiques in news reporting, writing, editing and makeup, followed by production. (More than 9 hours laboratory)

    Prerequisites: COMM 201 COMM 319 , COMM 321  or COMM 380  
  
  • COMM 472 - Capstone - TV News (3)


    Advanced news writing and production for television, radio and web. Students will develop their electronic news production skills by working on OC News, daily television, radio and web newscasts. (2 hours lecture, 3 hours lab.) May be taken for credit for a maximum of six units.

    Prerequisite: COMM 372 .
  
  • COMM 474 - Capstone - ADV/PR/ETC Student Agency (3)


    Work in a student-run agency to plan and conduct integrated communications campaigns involving advertising, public relations, and tourism/ entertainment/ event planning. May be repeated for a maximum of 6 units. Must pass with a “C” (2.0) or better.

    Prerequisites: COMM 350 , COMM 346  or COMM 361 ; COMM 351  or COMM 362  with a “C” (2.0) or better in each.
  
  • COMM 480 - Persuasive Communications (3)


    Persuasive communications applied to mass communication. The communicator, audience, message content and structure, and social context in influencing attitudes, beliefs and opinions.

    Prerequisites: COMM 233  and junior
  
  • COMM 481 - Advanced Interactive Media Design (3)


    Interactive media design for various platforms and design topics, such as interactive narratives, experience design, usability and accessibility and productive interaction. Learn to use current interactive media protocols to develop projects for interactive audiences. (2 hours lecture, 2 hours laboratory)

    Prerequisite: COMM 380  
  
  • COMM 492T - Proseminar in Speech Communication (3)


    Current research topics in the concentration areas of persuasion and argumentation, interpersonal communication, intercultural communication and organizational communication will be presented. May be repeated with different topics for a maximum of 12 units.

    Prerequisite: appropriate theoretical coursework and consent of instructor.
  
  • COMM 495T - Mass Media Internship (3)


    Required of all Communications majors. Prior to registering, students must fulfill specific prerequisites in their areas of studies as outlined on the major/concentration sheets and the Internship website at http://communications.fullerton.edu/faculty/pcaldwell/. Students MUST NOT begin an internship until it is approved by the university, as outlined on the previous website. After registering, students are required to complete a minimum of 120 hours at an approved internship site and complete the online curriculum outlined on TITANium. Students are required to use their CSU emails.

  
  • COMM 496 - Student-to-Student Tutorial (1-3)


    Under faculty supervision, provides tutorial assistance in a communications course. May involve small group demonstrations and discussions, individual tutoring and evaluation of student performance as appropriate. May be repeated for a maximum of 6 units either separately or in combination with COMM 499.

    Prerequisites: consent of instructor and previous superior performance in a similar or equivalent course.
  
  • COMM 497T - Event Planning and Management (3)


    Plan, produce and promote public events to meet communication objectives. Hands-on applications to COMM Week, film festivals or other events. May be repeated once for extra elective units only.

    Prerequisite: COMM 346 , COMM 350 , COMM 361  or BUAD 301 .
  
  • COMM 499 - Independent Study (1-3)


    Individually supervised mass media projects and research on campus and in the community. May involve newspaper and magazine publishers, radio and television stations, and public relations agencies. May be repeated for a maximum of 6 units, either separately or in combination with COMM 496.

    Prerequisite: consent of department chair.
  
  • COMM 500 - Theory and Literature of Communications (3)


    Theories and research on communication processes and effects; source, media, message, audience and content variables; types, sources and uses of communication literature. Graduate seminar.

    Prerequisite: conditional classified status.
  
  • COMM 507 - Communications Research Design and Analysis (3)


    Develops a working knowledge of data collection and analysis techniques in both quantitative and qualitative research methods. Material and presentation are developed for practical application to all professional fields of communication.

    Pre- or corequisite: COMM 500 
  
  • COMM 508 - Humanistic Research in Communications (3)


    Humanistic methods of study in communications: historical research and critical analysis applied to problems, issues and creative works in communication. Graduate seminar.

    Prerequisites: COMM 410 ,  COMM 500  
  
  • COMM 509 - Social Science Research in Communications (3)


    Social-scientific research design and analysis and the study of communication processes and effects. Graduate seminar.

    Prerequisites: COMM 410 , COMM 500  
  
  • COMM 515T - Professional Problems in Specialized Fields (3)


    Selected topics and issues in the field of mass communications. Subjects vary each semester. May be repeated with different topics for a maximum of 21 units. One or more sections may be offered in any online format.

    Prerequisite: COMM 500 .
  
  • COMM 516 - Media Audience Behavior (3)


    In-depth analysis of the types, attitudes and behaviors of media audiences. Theories from psychology, marketing, anthropology and communications are integrated for comprehensive understanding of why people consume media and performance. Appropriate for all communications disciplines.

    Prerequisite: COMM 500  
  
  • COMM 517 - Ethical Problems of the Mass Media (3)


    Criticisms of specific functions of the mass media and public relations. Three sections: history of criticism; problem areas of the media; and practitioner response to criticism. One or more sections may be offered in any online format.

    Prerequisite: COMM 500  
  
  • COMM 518 - Public Relations Theory (3)


    Cutting-edge communication and organizational theories and vital emerging issues influencing the field of public relations. Special focus on contemporary public relations models and practitioner roles. One or more sections may be offered in any online format.

    Prerequisite: COMM 500 
  
  • COMM 520C - Public Relations (3)


    Under supervision of a faculty member, students plan, design, conduct and evaluate a team project in their field of specialization.

    Prerequisites: COMM 500 COMM 518  ; six units of study-plan courses in area of specialization.
  
  • COMM 525 - Advanced Communications Management (3)


    Up-to-date assessment of general management and communications management techniques, and helps equip the student for management positions in advertising, journalism, public relations and broadcasting.

    Prerequisite: COMM 500  
  
  • COMM 527 - Politics and Mass Media (3)


    Nature of the relationship between the mass media and politics. Particular attention to the role and impact of the mass media in political election campaigns and policy making.

    Prerequisite: COMM 500 
  
  • COMM 530 - Communications Technologies (3)


    Emerging communications technologies that are transforming professional practices associated with various communications industries. Recent technological developments, corporate and government policies affecting their use, and social consequences of current and projected applications. One or more sections may be offered in any online format.

    Prerequisite: COMM 500  
  
  • COMM 534 - American Media History (3)


    History of the American Mass Media from McCarthy to the present - a period that marked the birth of television and the maturation of investigative journalism in shaping American attitudes about government and society.

    Prerequisite: COMM 500  
  
  • COMM 536 - International Communications (3)


    Comparative examination of communications policies and practices in different national settings. Provides future practitioners with an understanding of cross-national variations in communication policies and how they shape communication industries and practices.

    Prerequisite: COMM 500 
  
  • COMM 541 - Film Criticism (3)


    Graduate foundation course in screenwriting that examines methods of evaluating and critiquing motion picture screenplays and films for a variety of Hollywood genres.

    Prerequisite:COMM 500  
  
  • COMM 550 - Advertising in Modern Society (3)


    Assessing the impact of advertising on society, the culture and economy. Philosophical rather than technical examinations of critical issues and problems such as economic and social effects of advertising, effects of value and life styles, ethics and regulation.

    Prerequisite: COMM 500  .
  
  • COMM 560 - Socio-Cultural Implications of Tourism & Entertainment (3)


    Purpose, devolvement and communication of tourism and travel products and their effects on communities and individuals. Economic, social, cultural and environmental impacts are examined on the local, national and global levels. One or more sections may be offered in any online format.

    Prerequisite: COMM 500  
  
  • COMM 561 - Tourism: Professional Practices and Issues (3)


    Legislation, law, professional issues and social values and their effects on tourism destinations and attractions. Self-regulations and communication efforts of the industry, as well as specialized legal and professional requirements. One or more sections may be offered in any online format.

    Prerequisite: COMM 500  
  
  • COMM 562 - Destination Development and Communications (3)


    Strategies that tourist destination organizations use to plan and communicate when working with various entities. Importance of government and industry relationships and how their interactions affect the formation of government policy. One or more sections may be offered in any online format.

    Prerequisite: COMM 500  
  
  • COMM 563 - Tourism Venues and Attractions (3)


    Communication efforts in developing entertainment themes in tourism destinations, venues and attractions to draw both attention and audiences. Different public relations and advertising principles used in targeting media and specific publics are examined. One or more sections may be offered in any online format.

    Prerequisite: COMM 500  
  
  • COMM 595 - Graduate Mass Media Internship (3)


    Supervised practical work experience with media outlets, advertising and promotion agencies, public relations firms, film companies, etc. Involves cooperative efforts of departmental faculty and employers. Current and innovative techniques in research, management and creative activities while offering practical experience.

    Prerequisites: COMM 500 ; COMM 508  or COMM 509 ; consent of graduate adviser.
  
  • COMM 597 - Project (3)


    Completion of creative project in a sequence beyond regularly offered coursework.

    Prerequisite: consent of graduate coordinator.
  
  • COMM 598 - Thesis (3-6)


    Complete a thesis in a sequence beyond regularly offered coursework. May be repeated for a maximum of 6 units.

    Prerequisite: consent of graduate coordinator.
  
  • COMM 599 - Independent Graduate Research (1-3)


    Individually supervised mass media projects or research for graduate students. May be repeated for a maximum of 6 units.

    Prerequisite: consent of graduate coordinator.

Counseling

Courses are designated as COUN in the class schedule.

  
  • COUN 252 - Career and Life Planning (3)


    Career, personal and educational awareness. Strategies include integrating skills, abilities, interests and values into the career search. Decision-making and goal setting.

    Prerequisites: introductory course in Oral Communication and English Composition.
  
  • COUN 350 - Leadership Skills and Personal Development (3)


    Leadership concepts and skills, including psychological process, conflict resolution, counseling and human service skills. Becoming aware of personal leadership styles; maintaining vitality through physical and mental health. One or more sections may be offered in any online format. (COUN 350 and HUSR 350 are the same course)

    Prerequisite: completion of G.E. Categories A.1, A.2, D.1.
  
  • COUN 380 - Theories and Techniques of Counseling (3)


    Contemporary theories and techniques of counseling. The counseling process, comparison of various theoretical approaches, introduction to professional and ethical issues. One or more sections may be offered in any online format. (COUN 380 and HUSR 380 are the same course.)

    Prerequisites: junior or senior standing and completion of G.E. Category D.1.
  
  • COUN 449 - Seminar on Child Abuse (1)


    Presents characteristics of child abuse and a review of current laws, appropriate procedures for intervention, and methods of community networking and referral.

    Prerequisite: CAS 201  or HUSR 301.
 

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