ISDS 443 - Marketing Analytics: Decision Making in the Information Age (3)

Applying analysis and modeling techniques to a broad range of marketing decision making domains. (MKTG 443 and ISDS 443 are the same course.)

Prerequisites: ISDS 361A, MKTG 351, MCBE majors, not pre-major/undeclared; or MCBE graduate standing and not pre-MBA.