Jul 21, 2019  
2017-2018 University Catalog 
    
2017-2018 University Catalog [ARCHIVED CATALOG]

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COMM 452 - Advanced Media Strategy and Tactics (3)


Further education in advertising media. Integrates theories from related disciplines, such as communications, marketing and psychology to illustrate better ways to use media as a competitive tool in business.

Prerequisite: COMM 350 COMM 352 .



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