Steven G. Mihaylo Hall 5214
Christopher Anicich, Catherine Atwong, S. Allen Broyles, Susan Cadwallader, Steven Chen, Howard Forman, Neil Granitz, Mohammad Habibi, Katrin Harich, Yuna Kim, Chiranjeev Kohli, Christopher Kondo, Matthew Lancellotti, Irene Lange, Aubrey LeBard, Sunil Thomas
Marketing is a basic business function covering a wide range of activities. It includes studying markets, planning products, pricing them, promoting them, selling them and then delivering these products to customers. People in wholesaling, retailing, advertising agencies, research firms and transportation companies are all working in the marketing area. Any firm that is reviewing its product policies needs marketers to identify the market, choose the products, find where they can be sold and decide on a price for them.
Learning Goals and Student Learning Outcomes
Programs and Courses Offered
Bachelor of Arts in Business Adminstration
Master of Business Administration
Courses are designated as MKTG in the class schedule.