Jul 21, 2018  
2015-2016 University Catalog 
    
2015-2016 University Catalog [ARCHIVED CATALOG]

Business Administration


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Associate Dean, Academic Programs and Student Success

Yi “Jenny” Zhang

Department Office/College Website

Steven G. Mihaylo 3100
657-278-4652
business.fullerton.edu

Faculty

Michael Collins, April Franklin, Linda Fraser, Dana Lowey, Teeanna Rizkallah

Introduction

This major prepares students for beginning professional-level positions in business and administration in the private and public sectors. Career opportunities range from accounting, cost analysis, marketing research and statistical forecasting to real estate, personnel, sales and information systems. This curriculum also provides a foundation for advanced study.

Learning Goals and Student Learning Outcomes

The following goals and learning outcomes have been established for students pursuing a degree in business administration:

Foundational Business Knowledge

  • Demonstrate an understanding of each of the functional areas of business
  • Analyze and integrate techniques and theories from multiple business disciplines

Business Opportunity Recognition and Problem Solving

  • Recognize and understand how to respond to business opportunities in the global marketplace
  • Identify solutions using appropriate techniques and models
  • Analyze and compare data, applying appropriate methodologies to support decision-making

Interpersonal Skills

  • Communicate, influence and inform using effective oral and written communication
  • Recognize and apply appropriate concepts and theories of motivation to achieve group and organizational goals
  • Diagnose and resolve conflict in group and organizational settings

Awareness of Global, Local and Regional Environment

  • Identify and evaluate ethical, legal and multicultural issues
  • Identify how global, local and regional factors interact with the business environment

Programs and Courses Offered

Programs

    Bachelor of ArtsMaster of Business AdministrationNon-Degree

    Courses

      Business Administration

      Courses are designated as BUAD in the class schedule.

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